Welcome to LANXESS Annual Report 2012!

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A driving force for new ideas

David Hardy, Technical Marketing Manager for the Performance Butadiene Rubbers business unit, discusses the further potential of our rubber grades for green tires with high-viscosity technology expert Dr. Jochen Kroll, polymer chemist Dr. Christopher Kohl and organic synthesis specialist Dr. Nadine Vogl, who work in the LANXESS Innovation & Technology Group Function.

We generate ideas and development projects through close collaboration between our business units – their Technical Marketing Managers serving as the direct interface with the market – and Innovation & Technology. This group function, established in 2009, pools our expertise and drives innovation projects to safeguard the company’s long-term success.

This is also where the development of our high-performance rubbers for green tires started. Our scientists’ expertise enabled us to balance the conflicting tire properties defined in the “magic triangle of tire technology," combining low rolling resistance, good wet grip and durability.

This work demonstrates our commitment to addressing the major technical challenge of making mobility environmentally friendly. In light of the steadily growing number of vehicles worldwide and the associated environmental impact, it is one of the most important tasks facing society.

Our ideas and developments are protected by patents wherever this is possible and expedient. In the course of 2012, we submitted 90 priority applications worldwide. As of December 31, 2012, the full LANXESS patent portfolio included approximately 1,100 patent families covering around 7,600 individual property rights.


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